Staying in touch with your customers is a given if you want to stay in business. That’s why it’s so important to make sure your call center runs efficiently and provides an optimal customer experience. Today’s call centers rely on software to identify customer needs, route phone calls, send data to agents assisting customers and […]
Communication is the foundation of your business, and chances are that much of that communication takes place over the phone. Consider the amount of time your team spends talking to each other and your customers. Call automation solutions do everything from automatically dialing numbers to sending out message blasts so your team members can talk […]
Between email, instant messaging, comments, and reviews, your customers have plenty of ways to communicate with you. These digital options are convenient, but they still haven’t replaced the phone as a communication tool. That’s why companies continue to rely on call generation to connect with potential customers. Your sales team needs leads to convert into […]
Even in a digitally-driven world, pay-per-call marketing campaigns remain a powerful tool for generating quality leads. An experienced pay-per-call network can find and connect you to more potential customers that you find through other, passive marketing channels. If you’re ready to launch your first pay-per-call marketing campaign, it’s important to know how to find a […]
The most common complaint customers have about calling customer support is the amount of time it takes to solve the problem. They may spend five, ten or thirty minutes waiting to talk to a representative only to find out they called the wrong department. Then they have wait as the representative transfers the call and […]
When customers call your company, they want something. It can be a simple request for more information about a product or service, or it can be an urgent matter that needs immediate attention. Unfortunately, you don’t know the nature of the need until someone speaks to the caller. This is why you have to think […]
Pay per call marketing isn’t a new concept. It’s been a popular model for print, radio and television advertising for years—and for a good reason. It works. The advertiser encourages consumers to call a phone number. If they’re interested in the product or service, they call. It’s a powerful tool for generating leads and can […]
What Is Pay Per Call? Pay per call is a type of marketing used to generate leads in the form of phone calls. Companies that are looking for leads are known as advertisers. When it comes to pay per call marketing campaigns, advertisers pay a publisher (also known as a distributor or affiliate) an agreed […]
There’s more to sales than just convincing someone to buy your product. It may seem like a simple process, but there are a lot of moving parts that need to be taken care of when it comes to staying organized in the sales game. How do you know which leads need to followed up on? […]
The better understanding you have of your leads, the easier it is to make a sale. When you know how your potential customers have learned about you, where in the sales journey they reside and how they became recognized as a lead in the first place, you’ll be able to more effectively create a sales […]