When deciding how to reach out to potential customers, you can choose from several proven methods to get your message out in front of people. It’s important to discover and use the methods that help you stand out from all of the other messages your audience receives. All of these marketing strategies fall under two […]
If you’ve considering pay-per-call, you may have questions about what is is and how it works. We’ve put together this FAQ to answer your basic questions about this type of performance marketing. What are the benefits of pay-per-call? Pay-per-call offers several benefits for advertisers and publishers. Since leads respond to an advertisement, they already […]
Communication is the foundation of your business, and chances are that much of that communication takes place over the phone. Consider the amount of time your team spends talking to each other and your customers. Call automation solutions do everything from automatically dialing numbers to sending out message blasts so your team members can talk […]
Between email, instant messaging, comments, and reviews, your customers have plenty of ways to communicate with you. These digital options are convenient, but they still haven’t replaced the phone as a communication tool. That’s why companies continue to rely on call generation to connect with potential customers. Your sales team needs leads to convert into […]
Even in a digitally-driven world, pay-per-call marketing campaigns remain a powerful tool for generating quality leads. An experienced pay-per-call network can find and connect you to more potential customers that you find through other, passive marketing channels. If you’re ready to launch your first pay-per-call marketing campaign, it’s important to know how to find a […]
When customers call your company, they want something. It can be a simple request for more information about a product or service, or it can be an urgent matter that needs immediate attention. Unfortunately, you don’t know the nature of the need until someone speaks to the caller. This is why you have to think […]
Pay per call marketing isn’t a new concept. It’s been a popular model for print, radio and television advertising for years—and for a good reason. It works. The advertiser encourages consumers to call a phone number. If they’re interested in the product or service, they call. It’s a powerful tool for generating leads and can […]
What Is Pay Per Call? Pay per call is a type of marketing used to generate leads in the form of phone calls. Companies that are looking for leads are known as advertisers. When it comes to pay per call marketing campaigns, advertisers pay a publisher (also known as a distributor or affiliate) an agreed […]
For companies that rely on qualified leads for their phone sales based business, outbound phone calls are not only time consuming, but they can become expensive. Through years of refinement based upon trial and error, many successful pay per call marketers and advertisers have learned to maximize their progress by utilizing phone call automation technology […]
The CallerReady performance marketing platform has been designed to implement all the various components of pay per call technology into a single call marketing package. When your business is based upon phone calls and lead generation CallerReady provides a platform that offers a complete set of tools for managing your business. Check out these main […]