When your business relies on phone calls, the ability to monitor the calls will play a large role in your capacity to optimize your business practices. For this reason, many phone reliant businesses use call recording software to allow insight into their call center practices. This article will go over four ways that call recording […]
Many performance marketers depend on buying leads to supply their team with opportunities to make sales. There are plenty of online services that compile sales leads with the hope of reselling that information to businesses looking to increase their bottom line. However, when a company is compelled to buy leads online, it soon finds that […]
When making a phone call, a customer hopes to have their call answered quickly and their issue sorted out efficiently. No one likes to spend time on the phone listening to hold music or being routed from agent to agent while having to redescribe their situation with every transfer. Automatic call distribution is meant to […]
For a business that depends on phone calls for its livelihood, abandoned calls are a detriment to the bottom line. Although there are many reasons why a customer will hang up after making a phone call, there are technological advances that can prevent that from happening. The CallerReady performance call marketing platform has built-in functions […]
If there is one thing that stays the same when it comes to performance marketing it’s that things are always changing. It wasn’t that long ago that performance marketers had to rethink their whole business model due to the introduction of the internet. More recently the ubiquity of cell phones changed the way that marketers […]
When you run a phone call based business, answering calls quickly and effectively will play a large role in your company’s success. As you start out, taking incoming phone calls yourself may be entirely feasible. As your business grows you may have to hire a receptionist to field incoming phone calls. However, if your business […]
If your business depends on incoming, qualified phone calls being distributed according to conditions specific to your company, your search for a customizable, automatic call distribution system can end with CallerReady. We’ve developed dynamic call routing technology that will suit whatever circumstances your marketing campaign requires. In this article, we go over four ways you […]
An automatic call distribution system has numerous benefits that help businesses better qualify leads and improve their bottom line. Before we detail some of these powerful benefits, let’s explain what exactly a call distribution system is. Automatic call distribution handles the process of routing incoming calls to your best sales agents who can handle the […]
Personalizing the caller experience is a frequently discussed subject and it should be. One in three marketers believes that personalizing phone calls will become one of the most important marketing capabilities in the future. While marketers are making great strides in personalizing digital experiences, phone calls cannot be forgotten. With the surge of mobile usage, […]
What are two of the simplest yet most effective ways to boost your pay per call profitability? Optimize your routing and screen for call quality. Pay per call campaigns are designed to deliver profits via high quality, high converting leads through direct, personalized phone conversations with your business. That being said, not all campaigns, tactics […]
