Currently, there are two flawed ways of presenting the caller ID in competitive calls – systems that Display the Caller’s Phone Number and systems that use a Static Alternative Caller ID. Both call distribution systems have major limitations that either compromise the caller’s personal information or cannot transmit important geographical components that are used for […]
Recently CallerReady was granted a patent for a new revolutionary call distribution technology that allows publishers to offer the call to multiple call buyers simultaneously. This technology has three big advantages compared to other call distribution systems – it reduces the hold time for the caller, it increases the conversion rates for the advertiser, and […]
What is Pay Per Call? We are all familiar with pay per click where, the advertisers pays for every click that brought traffic to their website. Similarly, with pay per call, advertisers pay for every qualified lead that was sent to them. Pay per call marketing is a performance based marketing, which means that being […]
